Aerial photography and videography used to be trends only afforded by high-end real estate marketing. In a highly competitive and often cutthroat industry such as real estate, more and more real estate agents are looking for ways to get ahead and set their listings apart from the rest of the pack. One way to create a seamless and stunning promotional package is by resorting to aerial photography and videography to present the property with an added wow factor.
Currently, there is a ban on the commercial use of unmanned aerial vehicles (UAV), or drones across all industries including real estate. Unless your company has applied and been issued an exception by the Federal Aviation Authority (FAA), also known as the Section 333 Exception, you cannot use a drone. Until recently, this ban is about to undergo major changes. On January 6, 2015, the FAA and Douglas Trudeau of Tierra Antigua Realty based in Tucson, Arizona, announced that the real estate company is authorized to operate a Phantom 2 Vision+ quadcopter for the purpose of enhancing academic community awareness and augmenting real estate listing videos. Essentially, Trudeau, is the first realtor the FAA has allowed to use a drone for real estate aerial photography. The Phantom 2 Vision+ is currently the first-rate flying camera by cutting-edge drone developer, DJI, which is headquartered in Shenzhen, also known as China’s Silicon Valley.
Drones used for real estate are normally made with high resolution camera that can able to shoot photographs and videos outstandingly. The robot can also take extraordinary angles under varied conditions at the house’s rooftop. The photo will also be able to accurately measure the size of the land, the scope of land, and the overall status of the architecture.
The FAA clearly predicts that by the year 2020, about 30,000 drones will be used by various businesses. In fact, even the famous website like Amazon was intrigued with the use of drones that they want to utilize such technology for providing one-day package delivery among their customers.
Without a doubt, drones are a very exciting technology that is bound to make a big scene in today’s market. But until the proper rules and procedures were laid out, no real estate professional can ever use drones to sell or market their properties. In fact, the use of such technology for marketing both commercial and residential properties can lead to high fines. So until the rules are finalized, real estate agents may not be able to fully use these drones towards their advantage.
But drones are very popular and their popularity may be nonstop. Because of this, law firms are even anticipating for an increase of lawsuits and legal questions surrounding the use of this technological advancement. While many agree that drones are helpful in one’s daily affair but there are also those who would point out the trouble that these robots can give, especially in terms of one’s privacy.